photo manipulation and ethics

Of the portion of the article I read, I think the message there was that people are altering photos in effort to point the favor in their biased direction. There were examples of completely removing people from photos, making themselves look more successful, and blatantly being careless with photo manipulation. I think this kind of photo manipulation is completely unacceptable, it goes against all of my personal morals. The dishonestly is the worst part in my opinion. The sacredness of capturing events through a photograph should never be tainted.